The army of freelancers in the digital economy. For better or for worse, find themselves having to deal with the need to continuously promote themselves and their business online. From personal branding we quickly moved on to social selling. Listen to me, click and buy. Therefore, The forms are the most disparate, as are the calls to action to which friends. Acquaintances and followers dispersed everywhere are asked to respond: read and share this article, buy my newly released book, follow me on instagram, click on the link. Leave a comment and like, visit my shop page. Leave a donation or review on my podcast.
Ruth Whippman in the New York Times
Calls this phenomenon the black friday of the soul . We are born salespeople or not, we find ourselves seeking attention and relentlessly promoting our Spain Mobile Number List skills and our services or products. There is no saturday or sunday. Nor office hours beyond which we can dedicate ourselves to anything else. Therefore, Every opportunity must be seized, to keep the attention of potential customers high. All this has an insidious and sneaky side effect. We end up measuring self-esteem and happiness (or success) based on how many followers we have collected. How many interactions we have generated.
What then is the negative effect
Terms of social relationships. Therefore, On those who are perceived not as a friend or a person, but as a salesperson for their company. Those who find themselves living in the same situation understand us. But don’t love us . The others, if not completely Russia Phone Number List accustomed to the dynamics of (social media) marketing, look at us with suspicion, as if there was something wrong with us. Therefore, Becoming yourself if we fully believe in the logic that every person is a brand and a product. Measuring success based on the money accumulated and the social prestige given by wealth. The problem does not arise.
