Some of the people who visit your website in the past year thought your website was one of a kind. So what’s driving these changes? Is it just theoretical consumer privacy, or is it just a legislative backlash that people don’t realize and the ad pixel, what it is, is a giant Trojan horse. But I think it’s the same thing. So, Sam, thank you for joining us. Hey John, great to be here. John Jentsch So you and I have known each other for a long time because you were one of those people who went out and said, “I ne to get to know this new marketing thing,” so you went to conferences and met Ocean a few times.
Use cases are limit t
o what we describe here. as you can identify users visiting your website and show them ads. But the other thing that’s done is they’re going to call home and collect every bit of user journey data on every visitor and then upload that into their ad systems to power the display network capabilities of these ad platforms Malaysia WhatsApp Number We met there, didn’t we? Oh, we did, yes. I’m your first fan, John. Your first fan girl from the UK and my first marketing book I’m sure you hear this all the time I know you have because I’ve even heard you say it to other people This quote, or someone says to you, Duct Tape Marketing was their first marketing book, and it completely chang my life from that moment on.
So it’s like they have
this pixel on ten thousand Indonesian number data websites and you’d go to a phishing website and Google would determine that Johns must have been on a fishing trip. Then other competitors in the ecosystem with thousands of ads will be able to serve ads using display targeting segments such as those interest in phishing or other content. That’s really great, so thank you. I ne people like you to follow me and tell people all about me. So tell me a little bit about your experience because you talk about my first fan girl, which was – years, so you’ve been doing this for a while.
