In the ever-evolving landscape of marketing, SMS referral campaigns have emerged as a powerful tool to engage local audiences. Two popular methods for driving participation are QR codes and short links. Both techniques offer unique advantages, but understanding when and how to leverage them is crucial for a successful local […]
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The email header is the first thing your subscribers see, so it’s important to make it count. A well-written email header can increase your open rate by as much as 50%, which means more people will see your email and be exposed to your products or services. Here are a […]