Finding pictures or stories that create fun without stress. Let’s post some from time to time. Use Video Content Video has quickly become a popular content format in the online world. There are many research results both domestically and internationally that Video content can generate more than % of the traffic on the Internet and can also generate viral effects. Therefore, using video content as one of the content strategies It’s really interesting. Making content or content (Content) is the most important thing in marketing in this era. No matter how many brands have good products or services.
That focuses on emotional
How much good content is there, but Luxembourg B2B List if able to create the right content format to communicate with the right target audience? It may waste time and budget in marketing. Using a tool call Content Matrix can help us see the appropriateness of content formats that are suitable for both types of businesses. target group including the purpose of communication that can be us to plan content marketing effectively Content Matrix The Content Matrix consists of two dimensions, looking from left to right as a consumer’s purchasing decision process.
Access and create a product
From the creation of awareness (Awareness) to the purchase of products or services (Purchase). In another dimension, if AZB Directory looking from the top down, is the purchase decision that relates to emotions (Emotional) to the purchase decision with reason (Rational). In the Content Matrix, it also describes the form of content that is divid into types: ucational content (ucate), persuasive content (Convince), entertainment content. (Entertainment) and inspirational content (Inspire) If your brand is B C, the right content should be entertaining. May use contests, answering questions or playing games to get customers to participate and create awareness.
