Explain to avoid the offer or promotion clearly and simply. The average reading time for an email is 10 seconds. Work to make your message understandable in that time.
Use more enumeration. Since people will spend so little time reading your email, lists with hierarchical headings can guide them and make it easier to understand.
Optimize your Call to Action
Calls to to avoid action are key to conversion. It’s no use writing a beautiful special lead email if it doesn’t have a button or banner that users can click and convert:
Create compelling calls to action. Use contrasting colors, maintaining your company’s overall aesthetic, and include actionable verbs.
Place the CTA in an appropriate location. The call to action should not interrupt the user’s debbie wilbern manager, information technology reading. It’s recommended to place it at the end of the text as a banner.
Place buttons on your CTAs with images. If you have an image-based CTA, always add a drawing of a button so the user understands where they should click.
Don’t add too many links
Avoid including too many links in the body of your emails, as this can confuse users and lead to a missed conversion. Everything should be geared toward getting them to click on the call to action.
Add your social networks
Add icons for all your social media accounts to your emails. This way, your subscribers can share promotional information with their network. This allows you to expand your reach and reach more users.
Optimizes for various devices
Optimize your emails for both smartphones and tablets: the content experience should be enjoyable and easy to read.
Explain the offer or promotion clearly and simply. The average reading time for an email is 10 seconds.
Short, precise and concise texts
The criteria to avoid by which an email can be considered spam vary; some canada email lead cases are more serious than others, and not all providers follow the same rules.
However, there are some common factors that are taken into account by most of them:
Reputation of the IP address or domain from which the emails are sent.
That the recipient is included on a spam blacklist.
Using words considered spam, especially in the email subject line. Some of the most suspicious include “free,” “buy now,” “urgent,” “earn money,” etc.
The time of delivery. If it’s early in the morning, for example.
By following these tips, you’ll prevent your emails from being considered spam by email providers or users.